Viaskin - DBV Technologies

JUICE Pharma Worldwide

Part of the concepting and logo development team for Viaskin allergy patch pitch. The goal was to create a logomark that used the shape of the patch and to make it family friendly. The logo I created was placed as logo 1 of the pitch among the 4. My thinking behind my design was to make it as round and simple as possible. The patch is already a very friendly and approachable shape. Since the goal was to have it be family friendly, my concept was based on communication between parent and child - represented in the larger and smaller circular shapes above the text.

Best in Class

BNY Mellon

Established in 2019, the Best in Class Awards Recognition program was for Technology employees only. Since the merge of Global Operations and Technology in 2020, the program grew to recognize GOT as a whole. I was responsible for creating the logo and internal brand materials for the program every year, since 2019. Below is the 2021 Awards Reference Guide describing all Best in Class awards for this year, an e-mail banner for Outlook, and printed notecards that are included in the Best in Class Collateral packages for winners.

takhzyro (Lanadelumab)

JUICE Pharma Worldwide

Part of the concepting and logo development team for Lanadelumab. The name was not confirmed at the time when we were pitching. My goal was to create an elegant and strong logomark that represented freedom from HAE, a metaphorical symbol of taking off.